👋 Hi there, this is Colin
I turn complex ideas into simple, human-centered experiences that help products grow with clarity, usability, and empathy.

Design for Clarity
Designing for Trust, Clarity
and Adoption in Crypto UX
A fintech solution that reimagines cryptocurrency through familiar patterns, transparent feedback, and trust for first-time users.
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Design for Conversions
Boosting Engagement and Conversions on a Commerce & Assessment Platform
Increased the 5 Love Languages quiz completion rates by 28% and doubling (2x) sales purchases — on a platform with millions of users.
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Design for Inclusion
Building RTL, Accessible and Inclusive Experiences for Global & Illiterate Users
A cross-regional entertainment app with RTL (right-to-left) support, visual UX for low-literacy users, a scalable localization-ready design system.
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My Experience
I’ve helped teams launch products, refine experiences, and build scalable systems — from 0–1 SaaS platforms to consumer apps.
What drives me isn’t just solving UX problems, but designing with purpose — making complex systems feel effortless, accessible,
and meaningful to the people who use them.
Whether it’s a 0-1 product launch or a feature update, I bring process, collaboration, and systems thinking to every stage of the product lifecycle.
I specialize in:
9 Hidden Facts About Me
Awards & Recognitions



Gold in App Design
Indigo Design Award, 2023

Honorable Mention
International Design
Awards, 2022

Honorable Mention
European Product Design
Award, 2022

Finalist
International Design Excellence Awards (IDEA), 2022
Let’s design something meaningful
Design isn’t just how it looks — it’s how it works, scales, and connects.
I help bridge the gap between users and business goals.
Get in Touch
🌟Design with purpose.
Reach out to me →
© 2025 Colin Cheng
All content and materials are for personal portfolio use only.